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Most searched App Store keywords by country & category.
Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.
20 keywords in 🇿🇦 South Africa · Sports · week of October 11, 2026
| # | Keyword | Popularity | Rank in category |
|---|---|---|---|
| 1 | betway | 80 | 1 |
| 2 | hollywood bets app | 77 | 2 |
| 3 | 1win | 68 | 3 |
| 4 | betway sa | 67 | 4 |
| 5 | betway app download | 63 | 5 |
| 6 | sportybet | 61 | 6 |
| 7 | 1 win | 60 | 7 |
| 8 | hollywood bets app south africa | 59 | 9 |
| 9 | playtomic | 59 | 8 |
| 10 | lotto star | 58 | 10 |
| 11 | sporting bet | 58 | 11 |
| 12 | 1win games | 57 | 12 |
| 13 | premier league | 54 | 14 |
| 14 | supersport bet | 54 | 13 |
| 15 | hollywood | 53 | 15 |
| 16 | live football tv | 53 | 16 |
| 17 | stumps | 52 | 17 |
| 18 | 10bet | 51 | 19 |
| 19 | 1xbet | 51 | 18 |
| 20 | stumps cricket | 51 | 20 |
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What is App Store search popularity?
Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.