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Most searched App Store keywords by country & category.

Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.

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Store (country)CategoryMin popularityMax popularityResults per page

7,500 keywords in 🇺🇸 United States · week of October 11, 2026 · showing the top 100

#	Keyword	Popularity	Category	Rank in category
1	instagram	100	Social Networking	1
2	x	99	Social Networking	2
3	facebook	96	Social Networking	4
4	snapchat	96	Social Networking	3
5	tik tok	95	Entertainment	1
6	reddit	93	Social Networking	5
7	whatsapp	91	Social Networking	6
8	youtube	91	Entertainment	2
9	chatgpt	90	Productivity & Utilities	1
10	telegram	90	Social Networking	7
11	grindr	89	Social Networking	8
12	tiktok	89	Entertainment	3
13	google	88	Productivity & Utilities	3
14	vpn	88	Productivity & Utilities	2
15	discord	87	Social Networking	9
16	polybuzz	87	Entertainment	4
17	hinge	86	Social Networking	11
18	mcdonalds app	86	Food & Drink	1
19	messenger	86	Social Networking	10
20	spotify	86	Entertainment	5
21	uber	86	Travel	1
22	amazon	85	Shopping	1
23	capcut	85	Photo & Video	1
24	door dash	85	Food & Drink	2
25	gmail	85	Productivity & Utilities	4
26	roblox	85	Games	1
27	text now	85	Social Networking	12
28	twitter	85	Social Networking	13
29	netflix	84	Entertainment	6
30	pinterest	84	Lifestyle	1
31	tinder	84	Social Networking	14
32	vinted	84	Shopping	2
33	cash app	83	Finance	1
34	kick	83	Photo & Video	2
35	chrome	82	Productivity & Utilities	5
36	walmart	82	Shopping	3
37	duckduckgo	81	Productivity & Utilities	7
38	gemini	81	Productivity & Utilities	6
39	life 360	81	Social Networking	15
40	shein	81	Shopping	4
41	snap	81	Social Networking	16
42	venmo	81	Finance	2
43	disney+	80	Entertainment	7
44	minecraft	80	Games	2
45	outlook	80	Productivity & Utilities	8
46	paypal	80	Finance	3
47	shadowrocket	80	Productivity & Utilities	9
48	temu	80	Shopping	5
49	uber eats	80	Food & Drink	3
50	wizz	80	Social Networking	17
51	canva	79	Photo & Video	3
52	claude ai	79	Productivity & Utilities	11
53	daves hot chicken	79	Food & Drink	4
54	fortnite	79	Games	3
55	google maps	79	Productivity & Utilities	10
56	indeed	79	Business	1
57	kalshi	79	Sports	1
58	lyft	79	Travel	2
59	signal	79	Social Networking	19
60	starbucks	79	Food & Drink	5
61	twitch	79	Entertainment	8
62	whatsapp business	79	Social Networking	18
63	zoom	79	Social Networking	20
64	bumble	78	Social Networking	21
65	chat gpt	78	Productivity & Utilities	13
66	depop	78	Shopping	6
67	doordash	78	Food & Drink	6
68	fanduel	78	Sports	2
69	grok	78	Productivity & Utilities	12
70	hulu	78	Entertainment	12
71	paramount+	78	Entertainment	10
72	prime video	78	Entertainment	9
73	text free	78	Social Networking	22
74	youtube tv	78	Entertainment	11
75	zelle	78	Finance	4
76	انستا	78	Social Networking	23
77	ai	77	Productivity & Utilities	16
78	airbnb	77	Travel	3
79	among us	77	Games	8
80	block blast	77	Games	4
81	call of duty	77	Games	6
82	capital one	77	Finance	5
83	chai	77	Productivity & Utilities	14
84	chime	77	Finance	6
85	draft kings	77	Sports	3
86	duolingo	77	Education	1
87	ebay	77	Shopping	7
88	efootball	77	Games	7
89	free fire	77	Games	5
90	google photos	77	Photo & Video	4
91	instacart	77	Food & Drink	7
92	linkedin	77	Business	2
93	microsoft authenticator	77	Business	3
94	muse	77	Productivity & Utilities	15
95	peacock	77	Entertainment	14
96	roku remote	77	Entertainment	16
97	taco bell	77	Food & Drink	8
98	target	77	Shopping	8
99	ticketmaster	77	Entertainment	15
100	tubi	77	Entertainment	13

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What is App Store search popularity?

Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.