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Most searched App Store keywords by country & category.

Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.

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40 keywords in 🇿🇦 South Africa · Health & Fitness · week of October 11, 2026

#KeywordPopularityRank in category
1discovery app731
2virgin active app712
3strava703
4flo period tracker: period & ovulation tracker654
5flo645
6period tracker646
7discovery609
8discovery health608
9garmin connect607
10calorie tracker5811
11my fitness pal5812
12planet fitness5810
13lancet laboratories5713
14pregnancy tracker5714
15nike running app5615
16fitness5517
17health5519
18huawei health5516
19kauai south africa5518
20stardust5520
21ampath results for patients5422
22fat secret5423
23netcare5421
24sweatcoin5425
25technogym5424
26ampath5327
27home workout5326
28strava running and cycling5328
29alarm clock5229
30volkano watch5230
31alarmy5134
32gems member app5133
33gym workout5132
34perfit: walk to earn rewards5135
35pulse5136
36running app5131
37better me5037
38flow app tracker5038
39garmin5040
40virgin active5039

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What is App Store search popularity?

Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.