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Most searched App Store keywords by country & category.
Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.
28 keywords in 🇳🇿 New Zealand · Travel · week of October 11, 2026
| # | Keyword | Popularity | Rank in category |
|---|---|---|---|
| 1 | uber | 84 | 1 |
| 2 | uber driver | 75 | 2 |
| 3 | bolt | 73 | 3 |
| 4 | didi | 73 | 4 |
| 5 | air new zealand | 71 | 6 |
| 6 | booking.com | 71 | 5 |
| 7 | gaspy nz | 70 | 7 |
| 8 | airbnb | 69 | 8 |
| 9 | flamingo scooters | 66 | 9 |
| 10 | jetstar nz | 66 | 10 |
| 11 | grab | 65 | 11 |
| 12 | lime scooter | 64 | 13 |
| 13 | parkmate nz | 64 | 12 |
| 14 | flight radar 24 | 61 | 17 |
| 15 | gaspy | 61 | 16 |
| 16 | qantas airways | 61 | 14 |
| 17 | uber ride | 61 | 15 |
| 18 | qantas | 60 | 18 |
| 19 | nztd traveller declaration | 59 | 19 |
| 20 | klook | 58 | 22 |
| 21 | singapore airlines | 58 | 21 |
| 22 | transit | 58 | 20 |
| 23 | didi rider: affordable rides | 57 | 25 |
| 24 | lime | 57 | 23 |
| 25 | trip.com | 57 | 24 |
| 26 | air nz | 56 | 26 |
| 27 | flamingo | 56 | 27 |
| 28 | bolt driver | 55 | 28 |
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What is App Store search popularity?
Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.