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Most searched App Store keywords by country & category.

Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.

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Store (country)CategoryMin popularityMax popularityResults per page

1,667 keywords in 🇳🇱 Netherlands · week of October 11, 2026 · showing the top 100

#	Keyword	Popularity	Category	Rank in category
1	instagram	100	Social Networking	1
2	tiktok	98	Entertainment	1
3	snapchat	97	Social Networking	2
4	reddit	92	Social Networking	3
5	x	92	Social Networking	4
6	telegram	90	Social Networking	5
7	whats app	90	Social Networking	6
8	youtube	89	Entertainment	2
9	chatgpt	88	Productivity & Utilities	1
10	facebook app	88	Social Networking	7
11	grindr	88	Social Networking	8
12	aptv	86	Productivity & Utilities	2
13	netflix	86	Entertainment	3
14	spotify	86	Entertainment	4
15	tinder dating	85	Social Networking	9
16	vinted	85	Shopping	1
17	google	83	Productivity & Utilities	3
18	marktplaats	83	Shopping	2
19	roblox	83	Games	1
20	snap	83	Social Networking	10
21	uber	83	Travel	1
22	bumble	82	Social Networking	13
23	digid app	82	Productivity & Utilities	4
24	discord	82	Social Networking	11
25	teams	82	Business	1
26	tinder	82	Social Networking	12
27	videoland	82	Entertainment	5
28	capcut	81	Photo & Video	1
29	outlook	81	Productivity & Utilities	5
30	pinterest	81	Lifestyle	1
31	ziggo go	81	Entertainment	6
32	albert heijn app	80	Food & Drink	1
33	badoo	80	Social Networking	14
34	google maps	80	Productivity & Utilities	6
35	hinge	80	Social Networking	15
36	ns app	80	Travel	2
37	signal	80	Social Networking	16
38	vpn	80	Productivity & Utilities	7
39	gmail	79	Productivity & Utilities	8
40	linkedin	79	Business	2
41	whatsapp	79	Social Networking	17
42	whatsapp business	79	Social Networking	18
43	asml marathon eindhoven	78	Sports	1
44	authenticator	78	Business	3
45	bol.com	78	Shopping	3
46	disney+	78	Entertainment	7
47	duolingo	78	Education	1
48	minecraft	78	Games	2
49	thuisbezorgd.nl	78	Food & Drink	2
50	ah app	77	Food & Drink	4
51	chrome	77	Productivity & Utilities	9
52	claude ai	77	Productivity & Utilities	11
53	feeld	77	Social Networking	20
54	flitsmeister	77	Productivity & Utilities	10
55	grindr llc	77	Social Networking	21
56	ing	77	Finance	1
57	insta	77	Social Networking	19
58	jumbo app	77	Food & Drink	3
59	kik	77	Social Networking	22
60	shein	77	Shopping	4
61	tikkie	77	Finance	2
62	twitch	77	Entertainment	8
63	abn amro	76	Finance	3
64	booking.com	76	Travel	3
65	facebook	76	Social Networking	23
66	gemini	76	Productivity & Utilities	12
67	klarna	76	Shopping	6
68	lidl plus app	76	Shopping	5
69	npo start	76	Entertainment	9
70	prime video	76	Entertainment	10
71	revolut	76	Finance	4
72	strava	76	Health & Fitness	1
73	block blast	75	Games	5
74	bolt	75	Travel	4
75	brawl stars	75	Games	3
76	claude	75	Productivity & Utilities	14
77	ing mobiel bankieren app	75	Finance	5
78	messenger app	75	Social Networking	24
79	polarsteps	75	Productivity & Utilities	13
80	temu	75	Shopping	7
81	wordfeud	75	Games	4
82	9292	74	Travel	5
83	amazon	74	Shopping	8
84	apptv	74	Productivity & Utilities	15
85	buienradar	74	News & Magazines	1
86	picnic	74	Food & Drink	5
87	postnl app	74	Lifestyle	3
88	rabobank	74	Finance	6
89	social deal	74	Shopping	9
90	tinder app	74	Social Networking	25
91	ziggo	74	Lifestyle	2
92	airbnb	73	Travel	7
93	aliexpress	73	Shopping	14
94	bet365	73	Sports	2
95	canva	73	Photo & Video	2
96	easypark	73	Travel	6
97	h&m	73	Shopping	10
98	hay day	73	Games	7
99	hbo max	73	Entertainment	12
100	hitster	73	Games	6

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What is App Store search popularity?

Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.