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Most searched App Store keywords by country & category.
Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.
22 keywords in 🇰🇪 Kenya · Entertainment · week of October 11, 2026
| # | Keyword | Popularity | Rank in category |
|---|---|---|---|
| 1 | tiktok | 100 | 1 |
| 2 | youtube | 89 | 2 |
| 3 | netflix | 80 | 4 |
| 4 | spotify | 80 | 3 |
| 5 | tiktok lite | 76 | 5 |
| 6 | vidmate | 66 | 6 |
| 7 | apple tv | 65 | 8 |
| 8 | audiomack | 65 | 9 |
| 9 | tiktok update | 65 | 7 |
| 10 | play store | 64 | 12 |
| 11 | shazam | 64 | 10 |
| 12 | tik tok | 64 | 11 |
| 13 | prime video | 63 | 13 |
| 14 | youtube music | 63 | 15 |
| 15 | yutube | 63 | 14 |
| 16 | cricfy tv | 62 | 17 |
| 17 | nasiye tv | 62 | 16 |
| 18 | dstv stream | 60 | 18 |
| 19 | youtube studio | 59 | 19 |
| 20 | apple music | 58 | 20 |
| 21 | boomplay | 58 | 22 |
| 22 | remote control for tv | 58 | 21 |
Where does your app rank for these?
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What is App Store search popularity?
Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.