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Most searched App Store keywords by country & category.

Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.

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Store (country)CategoryMin popularityMax popularityResults per page

6,143 keywords in 🇯🇵 Japan · week of October 11, 2026 · showing the top 100

#	Keyword	Popularity	Category	Rank in category
1	x	100	Social Networking	1
2	インスタ	97	Social Networking	2
3	line	96	Social Networking	3
4	tiktok	96	Entertainment	1
5	youtube	96	Entertainment	2
6	instagram	94	Social Networking	4
7	google	91	Productivity & Utilities	1
8	tinder	90	Social Networking	5
9	zeta	90	Entertainment	3
10	メルカリ	90	Shopping	1
11	モンスト	90	Games	1
12	chatgpt	89	Productivity & Utilities	2
13	paypay	89	Finance	1
14	tver	89	Entertainment	4
15	ゆーちゅーぶ	89	Entertainment	5
16	amazon	88	Shopping	2
17	bump	88	Social Networking	6
18	gmail	88	Productivity & Utilities	3
19	てぃっくとっく	88	Entertainment	6
20	spotify	87	Entertainment	7
21	u-next	87	Entertainment	8
22	whoo	87	Social Networking	7
23	with	87	Social Networking	9
24	せっとろぐ	87	Social Networking	8
25	facebook	86	Social Networking	10
26	gemini	86	Productivity & Utilities	4
27	twitter	86	Social Networking	12
28	セットログ	86	Social Networking	11
29	チャッピー	86	Productivity & Utilities	5
30	capcut	85	Photo & Video	1
31	ディズニー	85	Travel	1
32	discord	84	Social Networking	14
33	zoom	84	Social Networking	13
34	カレンダー	84	Productivity & Utilities	7
35	ぐーぐる	84	Productivity & Utilities	8
36	ゲーム	84	Games	3
37	タイミー	84	Business	1
38	ツムツム	84	Games	2
39	ブロスタ	84	Games	5
40	ポケモンgo	84	Games	4
41	マイナポータル	84	Productivity & Utilities	6
42	abema	83	Entertainment	10
43	netflix	83	Entertainment	9
44	setlog	83	Social Networking	15
45	shein	83	Shopping	3
46	いーふと	83	Games	7
47	イーフト	83	Games	10
48	たっぷる	83	Social Networking	17
49	タップル	83	Social Networking	16
50	ポケモン	83	Games	8
51	ゆうちょ銀行	83	Finance	2
52	ロブロックス	83	Games	9
53	妖怪ウォッチ	83	Games	6
54	ai	82	Productivity & Utilities	9
55	claude	82	Productivity & Utilities	11
56	suica	82	Finance	3
57	tiktoklite	82	Entertainment	11
58	uber eats	82	Food & Drink	1
59	whatsapp	82	Social Networking	20
60	yahoo	82	News & Magazines	1
61	yahooメール	82	Productivity & Utilities	12
62	ジェミニ	82	Productivity & Utilities	13
63	チャットgpt	82	Productivity & Utilities	10
64	ティンダー	82	Social Networking	19
65	ふー	82	Social Networking	22
66	ポケポケ	82	Games	12
67	モンハン	82	Games	11
68	ワクワクメール	82	Social Networking	21
69	斉藤さん	82	Social Networking	18
70	楽天	82	Shopping	4
71	bereal	81	Social Networking	23
72	d払い	81	Finance	4
73	googleマップ	81	Productivity & Utilities	14
74	pixiv	81	News & Magazines	2
75	sky	81	Games	16
76	teams	81	Business	2
77	telegram	81	Social Networking	24
78	uber	81	Food & Drink	4
79	さいとうさん	81	Social Networking	27
80	ぜた	81	Entertainment	12
81	てぃんだー	81	Social Networking	26
82	にゃんこ大戦争	81	Games	15
83	ネットフリックス	81	Entertainment	13
84	ブロックブラスト	81	Games	13
85	マクドナルド	81	Food & Drink	2
86	マック	81	Food & Drink	3
87	ライン	81	Social Networking	25
88	刀剣乱舞ぱずぎり	81	Games	14
89	aptv	80	Productivity & Utilities	16
90	chrome	80	Productivity & Utilities	15
91	dmm	80	Entertainment	14
92	gu	80	Shopping	5
93	meitu	80	Photo & Video	2
94	ウーバーイーツ	80	Food & Drink	6
95	カカオ	80	Social Networking	30
96	キャップカット	80	Photo & Video	3
97	スシロー	80	Food & Drink	7
98	バーガーキング	80	Food & Drink	5
99	ハッピーメール	80	Social Networking	31
100	ばんぷ	80	Social Networking	29

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What is App Store search popularity?

Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.