Free tool · updated weekly

Most searched App Store keywords by country & category.

Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.

Search filters

Store (country)CategoryMin popularityMax popularityResults per page

312 keywords in 🇮🇹 Italy · Entertainment · week of October 11, 2026 · showing the top 100

#	Keyword	Popularity	Rank in category
1	tik tok	97	1
2	youtube	88	2
3	spotify	87	3
4	tiktok	86	4
5	netflix	85	5
6	mediaset infinity	80	7
7	prime video	80	6
8	rai play	77	8
9	demus	76	10
10	disney +	76	9
11	dazn	75	11
12	polybuzz	75	12
13	now tv	74	13
14	sky go	73	15
15	twitch	73	14
16	shazam	72	16
17	alexa app	70	17
18	amazon music	69	21
19	amazon prime video	69	19
20	impostore	69	22
21	musica	69	20
22	soundcloud	69	23
23	widgetsmith	69	18
24	crunchyroll	68	26
25	redboy	68	24
26	youtube music	68	25
27	superenalotto	67	28
28	telecomando universale gratis	67	27
29	ticketone	67	29
30	hbo max	66	30
31	playstation®app	66	32
32	sky	66	31
33	splash	66	33
34	amazon prime	65	38
35	demus: musica gratuita	65	34
36	iptv	65	37
37	paramount+	65	36
38	tik	65	35
39	dice	64	46
40	google home	64	44
41	now	64	41
42	ps app	64	43
43	smart things	64	40
44	spotify gratis	64	39
45	streaming community	64	42
46	youtube kids	64	45
47	000 player	63	54
48	apple music	63	53
49	apple tv	63	49
50	audible	63	50
51	letterboxd	63	47
52	raiplay	63	52
53	smart life	63	51
54	steam	63	48
55	ibis paint x	62	58
56	imovie	62	57
57	my sky	62	59
58	ray play	62	55
59	tiket one	62	60
60	uci cinema	62	56
61	alexa	61	61
62	music	61	64
63	musica gratis offline	61	66
64	radio	61	65
65	suno	61	63
66	var player	61	62
67	weplay	61	67
68	disegno	60	69
69	dramawave	60	71
70	red boy	60	68
71	the space cinema	60	70
72	akinator	59	81
73	bandlab	59	76
74	discovery +	59	74
75	disney	59	82
76	dropticket	59	80
77	fire tv	59	86
78	lg thinq	59	85
79	musi	59	79
80	pluto tv	59	75
81	smarters player lite	59	72
82	suno ai	59	77
83	swerve ai	59	73
84	t	59	84
85	tim vision	59	78
86	veezie.st	59	88
87	witty tv	59	87
88	yt	59	83
89	app	58	90
90	eventbrite	58	95
91	lyra	58	94
92	mediaset	58	99
93	metronomo	58	98
94	prime	58	96
95	roborock	58	91
96	superenalotto verifica vincite	58	92
97	ticketmaster	58	89
98	vivaticket	58	93
99	vlc player	58	97
100	amazon alexa	57	107

Where does your app rank for these?

okto finds the keywords your app can win and tracks your rankings every day. Native Mac app.

Get okto for Mac

What is App Store search popularity?

Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.