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Most searched App Store keywords by country & category.

Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.

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192 keywords in 🇬🇧 United Kingdom · News & Magazines · week of October 11, 2026 · showing the top 100

#	Keyword	Popularity	Rank in category
1	wattpad	71	1
2	kindle	69	2
3	bbc news	67	3
4	sky sports	67	4
5	live score	66	6
6	weather	66	5
7	fotmob	65	8
8	substack	65	7
9	aurora watch uk	64	9
10	bible	64	10
11	bbc weather	63	11
12	flash scores	63	12
13	bbc sport	62	17
14	goodreads	62	16
15	janitor ai	62	13
16	met office weather app	62	15
17	quran	62	14
18	books	61	21
19	daily mail	61	19
20	kindle app for iphone	61	20
21	news	61	18
22	f1	60	23
23	talksport	60	22
24	google play	59	27
25	merlin bird id free	59	26
26	waterstones	59	25
27	webtoon	59	24
28	borrow box	58	33
29	gov.uk	58	34
30	libby	58	30
31	muslim pro	58	29
32	postcode lottery	58	32
33	sky news	58	31
34	world of books	58	28
35	ancestry	57	35
36	collectr	57	36
37	sofa score	57	38
38	the telegraph uk	57	37
39	fable	56	39
40	matchday	56	40
41	accuweather	55	43
42	aurora	55	45
43	merlin	55	46
44	nfl	55	42
45	pokemon card scanner	55	44
46	the guardian newspaper uk	55	41
47	ao3	54	51
48	arsenal official app	54	48
49	book	54	50
50	financial times	54	52
51	livescore	54	47
52	the times	54	49
53	ancestry.co.uk	53	62
54	apple news	53	60
55	clubhouse	53	55
56	football scores	53	56
57	merlin bird app free	53	61
58	sky sports scores	53	58
59	star gazing	53	59
60	stars	53	57
61	stv player	53	54
62	the times & the sunday times	53	53
63	weather forecast	53	63
64	apple books	52	65
65	arsenal	52	64
66	bbc good food	52	67
67	champions league	52	72
68	cricbuzz	52	66
69	gov	52	71
70	janitor	52	74
71	manga	52	73
72	northern lights tracker	52	69
73	readly	52	68
74	star	52	70
75	free bbc weather app	51	75
76	guardian	51	76
77	kindle unlimited	51	78
78	liverpool echo	51	81
79	marine traffic	51	77
80	pitchero	51	80
81	quran majeed	51	79
82	small boat watch	51	83
83	stellarium	51	82
84	windy	51	84
85	bird song identifier uk	50	85
86	bloomberg	50	91
87	borrowbox library	50	94
88	flashscore	50	93
89	ft	50	87
90	gb news	50	88
91	manchester united official app	50	89
92	night sky	50	86
93	prayer times	50	96
94	spydus library	50	95
95	the economist	50	92
96	windy.app	50	90
97	good food	49	99
98	gorilla tag	49	108
99	holy bible	49	98
100	hudl	49	100

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What is App Store search popularity?

Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.