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Most searched App Store keywords by country & category.
Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.
16 keywords in 🇫🇮 Finland · Business · week of October 11, 2026
| # | Keyword | Popularity | Rank in category |
|---|---|---|---|
| 1 | teams | 78 | 1 |
| 2 | suomi.fi | 76 | 2 |
| 3 | authenticator | 73 | 4 |
| 4 | 73 | 3 | |
| 5 | microsoft authenticator | 70 | 5 |
| 6 | word | 67 | 6 |
| 7 | drive | 65 | 7 |
| 8 | copilot | 64 | 8 |
| 9 | workvivo | 62 | 9 |
| 10 | microsoft teams | 61 | 11 |
| 11 | slack | 61 | 10 |
| 12 | google drive | 60 | 12 |
| 13 | mega | 59 | 14 |
| 14 | onedrive | 59 | 13 |
| 15 | powerpoint | 59 | 15 |
| 16 | laskin | 58 | 16 |
Where does your app rank for these?
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What is App Store search popularity?
Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.