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Most searched App Store keywords by country & category.
Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.
27 keywords in 🇩🇰 Denmark · Business · week of October 11, 2026
| # | Keyword | Popularity | Rank in category |
|---|---|---|---|
| 1 | 77 | 1 | |
| 2 | teams | 76 | 2 |
| 3 | authenticator | 75 | 3 |
| 4 | microsoft authenticator | 71 | 4 |
| 5 | copilot | 69 | 5 |
| 6 | word | 68 | 6 |
| 7 | onedrive | 63 | 7 |
| 8 | dropbox | 62 | 9 |
| 9 | google drev | 62 | 10 |
| 10 | hp smart printer app | 62 | 8 |
| 11 | microsoft teams | 62 | 11 |
| 12 | jobindex | 61 | 14 |
| 13 | lommeregner | 61 | 12 |
| 14 | planday | 61 | 13 |
| 15 | dhl | 59 | 16 |
| 16 | tamigo | 59 | 15 |
| 17 | acubiz | 58 | 24 |
| 18 | danløn | 58 | 22 |
| 19 | docs | 58 | 20 |
| 20 | e-conomic | 58 | 21 |
| 21 | excel | 58 | 23 |
| 22 | jordbrugsfoto | 58 | 25 |
| 23 | mega | 58 | 19 |
| 24 | microsoft copilot | 58 | 17 |
| 25 | slack | 58 | 18 |
| 26 | drev | 57 | 26 |
| 27 | ringtone maker | 57 | 27 |
Where does your app rank for these?
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What is App Store search popularity?
Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.