Free tool · updated weekly
Most searched App Store keywords by country & category.
Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.
86 keywords in 🇨🇭 Switzerland · Shopping · week of October 11, 2026
| # | Keyword | Popularity | Rank in category |
|---|---|---|---|
| 1 | zalando | 77 | 1 |
| 2 | shein | 75 | 2 |
| 3 | vinted | 75 | 3 |
| 4 | amazon | 74 | 5 |
| 5 | temu | 74 | 4 |
| 6 | migros app | 72 | 7 |
| 7 | ricardo.ch | 72 | 6 |
| 8 | aliexpress | 71 | 8 |
| 9 | tutti.ch | 71 | 9 |
| 10 | klarna | 70 | 10 |
| 11 | dosenbach | 69 | 15 |
| 12 | galaxus | 69 | 14 |
| 13 | h&m | 69 | 12 |
| 14 | ikea | 69 | 13 |
| 15 | zalando lounge | 69 | 11 |
| 16 | zara | 68 | 16 |
| 17 | apple store | 67 | 18 |
| 18 | coop supercard | 67 | 19 |
| 19 | lidl plus | 67 | 17 |
| 20 | autoscout24 | 66 | 20 |
| 21 | best secret | 66 | 21 |
| 22 | ricardo | 65 | 22 |
| 23 | marko | 64 | 23 |
| 24 | supercard app | 64 | 24 |
| 25 | litbuy | 63 | 25 |
| 26 | dhgate | 62 | 27 |
| 27 | manor | 62 | 28 |
| 28 | müller schweiz | 62 | 26 |
| 29 | about you | 61 | 35 |
| 30 | anibis.ch | 61 | 34 |
| 31 | c&a | 61 | 30 |
| 32 | ebay | 61 | 33 |
| 33 | hipobuy | 61 | 29 |
| 34 | ikea family | 61 | 32 |
| 35 | migrolino | 61 | 31 |
| 36 | bershka | 60 | 41 |
| 37 | decathlon | 60 | 38 |
| 38 | lidl | 60 | 42 |
| 39 | lidl plus schweiz | 60 | 40 |
| 40 | marko – secondhand marktplatz | 60 | 43 |
| 41 | migros cumulus | 60 | 39 |
| 42 | uniqlo | 60 | 37 |
| 43 | vinted suisse | 60 | 36 |
| 44 | action | 59 | 45 |
| 45 | autoscout24.ch | 59 | 44 |
| 46 | depop | 59 | 46 |
| 47 | etsy | 59 | 49 |
| 48 | nespresso | 59 | 48 |
| 49 | new yorker | 59 | 50 |
| 50 | shopify | 59 | 47 |
| 51 | alibaba | 58 | 52 |
| 52 | chicorée | 58 | 57 |
| 53 | media markt | 58 | 54 |
| 54 | migros | 58 | 53 |
| 55 | shop | 58 | 51 |
| 56 | supercard coop app | 58 | 56 |
| 57 | tutti | 58 | 55 |
| 58 | apple | 57 | 59 |
| 59 | asos | 57 | 62 |
| 60 | fressnapf schweiz | 57 | 63 |
| 61 | miles & more | 57 | 61 |
| 62 | notino.ch | 57 | 58 |
| 63 | temu switzerland | 57 | 60 |
| 64 | amazon schweiz | 56 | 67 |
| 65 | dosenbach ch | 56 | 69 |
| 66 | douglas | 56 | 66 |
| 67 | galaxus.ch | 56 | 70 |
| 68 | h&m schweiz | 56 | 65 |
| 69 | stradivarius | 56 | 68 |
| 70 | voghion | 56 | 64 |
| 71 | digitec | 55 | 77 |
| 72 | freecash | 55 | 74 |
| 73 | jysk | 55 | 78 |
| 74 | lounge by zalando | 55 | 75 |
| 75 | motoscout24 | 55 | 76 |
| 76 | profital | 55 | 72 |
| 77 | qoqa | 55 | 73 |
| 78 | sephora | 55 | 71 |
| 79 | autodoc | 54 | 81 |
| 80 | dm | 54 | 85 |
| 81 | family link | 54 | 83 |
| 82 | mango | 54 | 86 |
| 83 | mercedes me | 54 | 80 |
| 84 | orell füssli | 54 | 82 |
| 85 | taobao | 54 | 79 |
| 86 | vestiaire collective | 54 | 84 |
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okto finds the keywords your app can win and tracks your rankings every day. Native Mac app.
What is App Store search popularity?
Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.