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Most searched App Store keywords by country & category.

Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.

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Store (country)CategoryMin popularityMax popularityResults per page

135 keywords in 🇨🇭 Switzerland · Productivity & Utilities · week of October 11, 2026 · showing the top 100

#	Keyword	Popularity	Rank in category
1	chatgpt	87	1
2	google	86	2
3	claude ai	79	3
4	outlook	79	4
5	chrome	77	5
6	gmail	77	6
7	claude	76	9
8	gemini	76	7
9	google maps	76	8
10	vpn	75	10
11	agov access	74	11
12	firefox	74	12
13	duckduckgo	71	13
14	aptv	70	14
15	opera	70	16
16	safari	70	15
17	brave	69	17
18	grok	69	18
19	yuka	69	19
20	agov	68	21
21	mail	68	22
22	swisstopo	68	20
23	uk eta	68	23
24	waze	68	24
25	chatgpt gratis	67	25
26	google authenticator	67	27
27	maps	67	26
28	chai	66	31
29	chat gpt	66	29
30	nordvpn	66	30
31	polarsteps	66	28
32	blitzer.de pro	65	32
33	google chrome	65	35
34	proton vpn	65	33
35	wallet	65	34
36	wo ist	65	36
37	airalo	64	41
38	brave browser	64	40
39	cai	64	38
40	good notes	64	39
41	one note	64	37
42	muse	63	44
43	notion	63	42
44	scanner pdf	63	43
45	wasticker	63	45
46	holafly	62	47
47	kalender	62	48
48	saily	62	49
49	tesla	62	46
50	carplay	61	55
51	character ai	61	56
52	google earth	61	57
53	notebooklm	61	50
54	pdf	61	54
55	qr code scanner gratis	61	51
56	salt	61	53
57	salt mobile	61	52
58	dreamehome	60	62
59	gmx mail	60	60
60	radarbot	60	59
61	swiyu	60	63
62	tcs	60	58
63	wingo	60	61
64	ai	59	64
65	c.ai	59	68
66	esim	59	71
67	google calendar	59	70
68	ki	59	66
69	outlook 365	59	67
70	pdf scanner app	59	65
71	peak finder	59	69
72	tapo	59	74
73	yallo	59	72
74	zangi	59	73
75	adobe scan	58	82
76	bet365	58	76
77	browser	58	83
78	canon print	58	81
79	chat	58	78
80	microsoft edge	58	80
81	outlook mail	58	77
82	schweiz mobil	58	84
83	tailscale	58	79
84	testflight	58	75
85	apple carplay	57	86
86	echo sos	57	87
87	meta ai	57	85
88	notes	57	90
89	scan	57	89
90	zuckoff	57	88
91	deepseek	56	99
92	edge	56	104
93	email	56	101
94	gemini google	56	97
95	google lens	56	103
96	higgsfield ai	56	100
97	mydlink	56	95
98	notizen	56	108
99	obsidian	56	107
100	onenote	56	105

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What is App Store search popularity?

Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.