Free tool · updated weekly

Most searched App Store keywords by country & category.

Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.

Search filters

Store (country)CategoryMin popularityMax popularityResults per page

78 keywords in 🇨🇭 Switzerland · Entertainment · week of October 11, 2026

#	Keyword	Popularity	Rank in category
1	tiktok	97	1
2	youtube	88	2
3	netflix	83	4
4	spotify	83	3
5	disney +	75	5
6	prime video	71	7
7	twitch	71	6
8	shazam	70	10
9	tik	70	9
10	tt	70	8
11	splash	68	12
12	tik tok	68	11
13	apple tv	67	14
14	t	67	13
15	blue tv	66	15
16	crunchyroll	66	17
17	sonos	66	16
18	youtube music	65	18
19	hbo max	64	19
20	joyn	64	22
21	music	64	23
22	soundcloud	64	21
23	widgetsmith	64	20
24	amazon prime	63	24
25	youtube kids	63	25
26	dazn	62	30
27	imposter	62	31
28	iptv	62	28
29	paramount plus	62	27
30	polybuzz	62	26
31	steam	62	29
32	playstation	61	32
33	suno	61	33
34	ticketmaster	60	34
35	apple music	59	36
36	audible	59	39
37	canal +	59	44
38	eventfrog	59	40
39	imovie	59	41
40	ps app	59	37
41	srf	59	42
42	srf news app	59	43
43	sunrise tv	59	35
44	swisslos	59	38
45	roborock	58	45
46	smart things	58	47
47	ticketcorner	58	46
48	ard mediathek	57	49
49	podcast	57	50
50	rtl+	57	52
51	srf play app	57	53
52	xiaomi home	57	48
53	zattoo tv	57	51
54	bandlab	56	55
55	smart life	56	57
56	tf1 +	56	56
57	y	56	54
58	alexa app	55	59
59	euromillions	55	66
60	google home	55	62
61	jbl	55	58
62	letterboxd	55	68
63	play srf	55	65
64	radio	55	64
65	suno ai	55	63
66	swerve ai	55	67
67	swiss lotto	55	60
68	wichteln	55	61
69	akinator	54	75
70	musik	54	69
71	radio ch	54	74
72	reelshort	54	70
73	reverse audio	54	72
74	tcl connect	54	76
75	toktok	54	78
76	tv	54	73
77	weplay	54	77
78	yt	54	71

Where does your app rank for these?

okto finds the keywords your app can win and tracks your rankings every day. Native Mac app.

Get okto for Mac

What is App Store search popularity?

Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.