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Most searched App Store keywords by country & category.

Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.

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500 keywords in 🇧🇷 Brazil · Finance · week of October 11, 2026 · showing the top 100

#	Keyword	Popularity	Rank in category
1	nubank	89	1
2	caixa tem	88	2
3	mercado pago	85	4
4	picpay	85	3
5	caixa	83	7
6	itau	83	5
7	santander	83	6
8	bradesco	82	10
9	fgts	82	8
10	inter	82	9
11	infinitepay	81	12
12	serasa	81	11
13	banco do brasil	79	13
14	c6 bank	77	14
15	neon	76	15
16	pagbank	76	16
17	recarga pay	75	17
18	facio	74	18
19	caixa econômica federal	72	19
20	sicoob	72	20
21	banco pan	71	22
22	pan	71	21
23	ton	71	23
24	banco	70	26
25	bb brasil	70	24
26	blipay	70	27
27	next	70	25
28	sicredi	70	28
29	agibank	69	31
30	alelo	69	35
31	honda	69	30
32	infinity pay	69	33
33	itaú personnalité	69	36
34	loterias caixa	69	32
35	wise	69	29
36	xp investimentos	69	34
37	c6	68	39
38	jeitto	68	37
39	paypal	68	40
40	revolut	68	41
41	sicredi x	68	38
42	banco inter	67	45
43	brasil card	67	42
44	stone	67	43
45	super sim	67	44
46	bb	66	48
47	bradesco cartoes	66	49
48	cartao de credito	66	51
49	emprestimo pessoal	66	47
50	flash	66	46
51	itau empresas	66	50
52	koin	66	52
53	pagaleve	66	53
54	binance	65	62
55	cartao de todos	65	54
56	dm card	65	61
57	mercantil	65	57
58	ng cash	65	59
59	personalite	65	56
60	pluxee brasil	65	55
61	porto seguro	65	58
62	santander financiamentos	65	60
63	bmg	64	67
64	crefisa	64	68
65	habitacao da caixa	64	64
66	pagseguro	64	65
67	will bank	64	63
68	zippi	64	66
69	bradesco seguros	63	77
70	cartoes caixa	63	76
71	crediamigo	63	72
72	desenrola brasil	63	73
73	fgts caixa economica	63	79
74	ifood benefícios	63	69
75	inter empresas	63	75
76	nomad	63	71
77	santander empresa	63	74
78	serasa score	63	78
79	vr	63	70
80	emprestimo	62	82
81	facil	62	84
82	pluxee	62	81
83	ton stone	62	83
84	velotax	62	80
85	banco bv	61	94
86	brasil	61	93
87	btg banking	61	89
88	midway	61	88
89	nubank pj	61	91
90	pernambucanas	61	85
91	pic pay	61	87
92	uber conta	61	90
93	xp	61	92
94	zapay	61	86
95	banrisul	60	99
96	cora	60	101
97	digio	60	97
98	emprestimo negativado	60	95
99	honda serviços financeiros	60	96
100	itau cartoes	60	102

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What is App Store search popularity?

Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.