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Most searched App Store keywords by country & category.

Apple's own top search terms with official search popularity (1–100) from Apple Ads. Pick a store and a category.

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Store (country)CategoryMin popularityMax popularityResults per page

280 keywords in 🇦🇺 Australia · Finance · week of October 11, 2026 · showing the top 100

#	Keyword	Popularity	Rank in category
1	commbank	80	1
2	afterpay	77	2
3	ing bank	75	3
4	commonwealth bank app	74	5
5	westpac	74	4
6	nab	73	6
7	paypal	73	7
8	wise	73	8
9	anz app	72	9
10	phone pay	72	10
11	google pay	71	11
12	ing	71	12
13	ato app	69	13
14	bendigo bank	69	14
15	revolut	68	15
16	alipay	67	18
17	anz	67	19
18	ing australia banking	67	16
19	nab internet banking	67	17
20	anz plus	66	21
21	fampay	66	20
22	gpay	66	28
23	ing do your thing	66	22
24	macquarie bank	66	25
25	paytm	66	26
26	remitly	66	23
27	xero	66	27
28	zip pay	66	24
29	australian super	65	30
30	beforepay	65	32
31	mypaynow	65	33
32	square	65	29
33	ubank	65	31
34	up bank	64	34
35	wagetap	64	36
36	xero verify	64	35
37	ato	63	38
38	xero me	63	37
39	bajaj finance	62	39
40	ing banking - do your thing	62	43
41	navi upi	62	40
42	phonepe	62	42
43	st george mobile banking	62	45
44	tap tap send	62	41
45	wagepay	62	44
46	airtel	61	52
47	bankwest	61	46
48	coinspot	61	49
49	commsec	61	50
50	flexischools	61	51
51	jio	61	48
52	latitude app	61	47
53	spriggy	61	55
54	western union	61	54
55	wise card	61	53
56	hostplus	60	58
57	macquarie authenticator app	60	57
58	splitwise	60	56
59	trading view	60	59
60	agl energy app	59	65
61	amex mobile app	59	61
62	fomo	59	66
63	rest superannuation	59	63
64	stake	59	60
65	suncorp app	59	67
66	up	59	64
67	world remit	59	62
68	anz shield	58	73
69	binance	58	74
70	cmc invest	58	75
71	my jio	58	71
72	my pay now	58	70
73	suica card	58	69
74	yono sbi	58	72
75	zip	58	68
76	agl	57	76
77	apple pay	57	84
78	cash app	57	78
79	energy australia	57	79
80	g pay	57	82
81	moomoo	57	81
82	netbank	57	77
83	powerpass	57	80
84	square point of sale	57	83
85	suncorp secured app	57	85
86	aami insurance	56	95
87	amex	56	88
88	anz australia	56	93
89	bank	56	90
90	cba netbank	56	91
91	kalshi	56	92
92	moneygram	56	86
93	nab mobile banking	56	96
94	navi	56	87
95	paypal australia	56	94
96	westpac mobile banking	56	89
97	airtel thanks	55	106
98	american express	55	99
99	bank of melbourne	55	98
100	beem	55	102

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What is App Store search popularity?

Apple Ads reports how often each term is searched on the App Store, as a score from 1 to 100. This tool lists the terms Apple publishes for each category — its most searched ones. Less searched terms aren't in Apple's list; Apple shows them with its minimum score, 5.